Entity SEO: How Google Understands Your Business, Brand and Services When someone searches for your business on Google, you probably think about keywords first. What keywords should you target? How many times should your business name appear? Which phrases should be included on your service pages? But modern search is about more than matching words […]
Tag Archives: structured data SEO
How to Optimize Your Website for AI Search Results (GEO) Generative Engine Optimization of a Website / Answer Engine Optimisation of a Website Search is changing. People are increasingly asking AI-powered search experiences for direct answers instead of simply typing a keyword into a traditional search box. Google’s AI features, Microsoft Copilot, ChatGPT search experiences […]