Google Search Console Now Tracks Social Media: What You Need to Know About Platform Properties TL;DR: Google Search Console now supports “Platform Properties,” allowing creators and brands to track how content from Instagram, TikTok, X, and YouTube performs in Google Search and Discover. You can now analyze real search queries, impressions, and click-through rates for […]
Tag Archives: Search Intent
How to Recover Organic Traffic After a Google Algorithm Update Few things are more frustrating for a website owner than watching organic traffic suddenly fall. Yesterday, your website was bringing in visitors, leads, and sales. Then Google rolled out an algorithm update, and your traffic dropped. The first reaction is usually: “Did Google penalize my […]
Why Your Competitor Ranks Higher on Google Even With a Smaller Website You’ve built a bigger website. You have more pages, more services, more content, and perhaps even a larger marketing budget. Yet when you search Google for your most important keywords, a competitor with a much smaller website appears above you. It can feel […]