10 Hidden Tips for creating TOP-NOTCH Explainer Video

What is explainer video?

An explainer video is a short, animated video that explains a product, service, or concept in a clear and engaging way. These videos are often used by businesses and organizations to promote their products or services, and to educate potential customers about what they do. They can be created using a variety of animation techniques and can be shared on a variety of platforms, such as websites, social media, and YouTube. The goal of an explainer video is to make complex ideas simple and easy to understand, and to grab the attention of the viewer.

What is animated explainer video?

An animated explainer video is a type of explainer video that uses animation to present information in an engaging and easy-to-understand way. These videos can be created using a variety of animation techniques such as 2D, 3D animation, motion graphics, whiteboard animation, and more. Animated explainer videos are often used by businesses and organizations to promote their products or services, and to educate potential customers about what they do. They can be shared on a variety of platforms, such as websites, social media, and YouTube. The goal of an animated explainer video is to make complex ideas simple and easy to understand, and to grab the attention of the viewer through the use of animation and visual storytelling.

What is explainer video company?

An explainer video company is a business that specializes in creating explainer videos for other businesses and organizations. These companies typically offer a wide range of services, including scriptwriting, animation, voiceover, and video editing. They work closely with clients to understand their needs and goals, and to create a video that effectively communicates their message. Some explainer video companies may also offer additional services such as video marketing and video SEO to help clients maximize the impact of their video. Explainer video companies can be a great option for businesses and organizations looking to promote their products or services in an engaging and effective way.

What is explainer video production?

Explainer video production is the process of creating an explainer video from start to finish. This process typically involves several stages, including scriptwriting, animation, voiceover, and video editing.

Scriptwriting: The first step in explainer video production is to write a script that effectively communicates the message of the video. This typically involves working closely with the client to understand their goals and target audience.

Animation: Once the script is complete, the animation process begins. This can include 2D, 3D animation, whiteboard animation, motion graphics, and other animation techniques. The animation process is where the storyboard and visual design is created based on the script.

Voiceover: After the animation is complete, a voiceover is added to the video. This can be done by a professional voiceover artist or by the client. The voiceover is recorded and synced with the animation.

Video Editing: The final stage of explainer video production is video editing. This involves putting all the elements of the video together, including animation, voiceover, and music, and making any final adjustments to ensure that the video is polished and ready for distribution.

Explainer video production can be a complex and time-consuming process, but it can also be very rewarding when done correctly. The goal of a production is to create an engaging, informative, and effective video that helps businesses or organizations achieve their goals.

What is animated video production?

Animated video production is the process of creating an animated video from start to finish. This process typically involves several stages, including scriptwriting, animation, voiceover, and video editing.

Scriptwriting: The first step in animated video production is to write a script that effectively communicates the message of the video. This typically involves working closely with the client to understand their goals and target audience.

Storyboarding: Once the script is complete, the storyboarding process begins. This is where the visual design and layout of the video are created. The storyboard serves as a blueprint for the animation process.

Animation: After the storyboard is complete, the animation process begins. This can include 2D, 3D animation, whiteboard animation, motion graphics, and other animation techniques. The animation process is where the visual design is brought to life.

Voiceover: After the animation is complete, a voiceover is added to the video. This can be done by a professional voiceover artist or by the client. The voiceover is recorded and synced with the animation.

Video Editing: The final stage of animated video production is video editing. This involves putting all the elements of the video together, including animation, voiceover, and music, and making any final adjustments to ensure that the video is polished and ready for distribution.

Animated video production can be a complex and time-consuming process, but it can also be very rewarding when done correctly. The goal of a production is to create an engaging, informative, and effective video that helps businesses or organizations achieve their goals using animation and visual storytelling.

What are the qualities of best explainer videos?

The qualities of the best explainer videos include:

  1. Clarity: The video should present information in a clear and easy-to-understand manner, using simple language and visual aids.
  2. Engagement: The video should be visually engaging and hold the viewer’s attention.
  3. Storytelling: The video should tell a story that is relatable and compelling, making it more memorable for the viewer.
  4. Branding: The video should be consistent with the company’s brand, tone, and messaging.
  5. Call-to-action: The video should have a clear call-to-action that prompts the viewer to take some sort of action, whether it be visiting a website, signing up for a service, or making a purchase.
  6. Length: The video should be concise, most of the explainer videos are between 1-2 minutes long.
  7. High-quality animation and sound: The animation should be smooth, polished and well-designed, and the sound should be clear and professional.
  8. Mobile compatibility: The video should be optimized for mobile viewing, as more and more people are watching videos on their smartphones.
  9. A/B testing: It’s a good practice to conduct A/B testing to make sure that the video resonates with the target audience, and to make adjustments accordingly.

By incorporating these qualities, an explainer video can be an effective marketing tool that can help a business or organization to educate their target audience and increase conversions.

What is whiteboard explainer video?

A whiteboard explainer video is a type of animated explainer video that uses the visual metaphor of a whiteboard to present information in an engaging and easy-to-understand way. These videos typically feature a hand drawing illustrations, diagrams and text on a whiteboard, as a voiceover explains the concept or product being presented. Whiteboard explainer videos are often used to explain complex ideas, processes, or concepts in a simple and visual way. The animation style of whiteboard videos are often used to create a feeling of informality, simplicity and engagement, making them a popular choice for educational or training videos. They can be shared on a variety of platforms, such as websites, social media, and YouTube. The goal of a whiteboard explainer video is to make complex ideas simple and easy to understand, and to grab the attention of the viewer through the use of animation, storytelling and the visual metaphor of a whiteboard.

What are the qualities of best whiteboard explainer video?

The qualities of the best whiteboard explainer videos include:

  1. Clarity: The video should present information in a clear and easy-to-understand manner, using simple language and visual aids.
  2. Engagement: The video should be visually engaging, and hold the viewer’s attention.
  3. Storytelling: The video should tell a story that is relatable and compelling, making it more memorable for the viewer.
  4. Branding: The video should be consistent with the company’s brand, tone, and messaging.
  5. Call-to-action: The video should have a clear call-to-action that prompts the viewer to take some sort of action, whether it be visiting a website, signing up for a service, or making a purchase.
  6. Length: The video should be concise, most of the explainer videos are between 1-2 minutes long.
  7. High-quality animation and sound: The animation should be smooth, polished and well-designed, and the sound should be clear and professional.
  8. Mobile compatibility: The video should be optimized for mobile viewing, as more and more people are watching videos on their smartphones.
  9. A/B testing: It’s a good practice to conduct A/B testing to make sure that the video resonates with the target audience, and to make adjustments accordingly.
  10. Whiteboard animation style: The animation should emulate the style of a whiteboard drawing, this includes the use of a marker or pen-like tool, eraser and the whiteboard background.

By incorporating these qualities, a whiteboard explainer video can be an effective marketing tool that can help a business or organization to educate their target audience and increase conversions, in a unique and engaging way.

What is product explainer video?

A product explainer video is a type of explainer video that is used to promote and educate potential customers about a specific product or service. These videos are typically created by businesses or organizations and are used to showcase the features and benefits of a product or service in an engaging and easy-to-understand way. Product explainer videos can be used in various marketing efforts, such as on a website, in an email campaign, on social media, and more. They can be created using a variety of animation techniques such as 2D, 3D animation, motion graphics, whiteboard animation, and more. The goal of a product explainer video is to grab the attention of the viewer and clearly communicate the key features and benefits of the product or service, in a way that encourages the viewer to take action, such as make a purchase.

What are the qualities of a good explainer video company?

The qualities of a good explainer video company include:

  1. Experience: The company should have a proven track record of creating high-quality explainer videos for a variety of industries and clients.
  2. Creativity: The company should have a team of creative professionals who can develop engaging scripts, animation, and design that effectively communicates the client’s message.
  3. Flexibility: The company should be flexible and able to adapt to the client’s specific needs and goals, and be open to feedback throughout the video production process.
  4. Communication: The company should have clear and open lines of communication with their clients, and be responsive to their needs and concerns.
  5. Technical expertise: The company should have a team of professionals with the technical expertise and skills to create high-quality videos, including animation, video editing, sound design and more.
  6. Customer Service: The company should provide excellent customer service, and be willing to work with clients to make sure that the final product meets their expectations.
  7. Cost-effective: The company should offer competitive prices and be transparent about their costs and services.
  8. A/B Testing and Analytics: The company should provide analytics and A/B testing on the video performance and make adjustments accordingly.
  9. Marketing and SEO: The company should have knowledge and expertise in video marketing and SEO, to help clients maximize the impact of their video.

By incorporating these qualities, a good explainer video company can help businesses and organizations create high-quality videos that effectively communicate their message and achieve their marketing goals.

What is saas explainer video?

A SaaS (Software as a Service) explainer video is a type of explainer video that is used to promote and educate potential customers about a specific software or service delivered over the internet, often referred to as SaaS. These videos are typically created by SaaS companies and are used to showcase the features and benefits of their software or service in an engaging and easy-to-understand way. SaaS explainer videos can be used in various marketing efforts, such as on a website, in an email campaign, on social media, and more. They can be created using a variety of animation techniques such as 2D, 3D animation, motion graphics, whiteboard animation, and more. The goal of a SaaS explainer video is to grab the attention of the viewer and clearly communicate the key features and benefits of the software or service, in a way that encourages the viewer to take action, such as signing up for a free trial or purchasing a subscription.

How to create explainer videos?

Creating an explainer video can be a complex and time-consuming process, but it can also be very rewarding when done correctly. Here are the general steps to create an explainer video:

  1. Define the goal and target audience: Understand the goal of the video and the target audience that it is intended for. This will help guide the scriptwriting process and ensure that the video resonates with the right people.
  2. Scriptwriting: Write a script that effectively communicates the message of the video. This typically involves working closely with the client to understand their goals and target audience.
  3. Storyboarding: Once the script is complete, create a storyboard which will serve as a blueprint for the animation process. The storyboard should include the visual design and layout of the video.
  4. Animation: After the storyboard is complete, begin the animation process. This can include 2D, 3D animation, whiteboard animation, motion graphics, and other animation techniques. The animation process is where the visual design is brought to life.
  5. Voiceover: After the animation is complete, add a voiceover to the video. This can be done by a professional voiceover artist or by the client. The voiceover is recorded and synced with the animation.
  6. Video Editing: The final stage of explainer video production is video editing. This involves putting all the elements of the video together, including animation, voiceover, and music, and making any final adjustments to ensure that the video is polished and ready for distribution.
  7. Optimize the video: Optimize the video for different platforms and devices to ensure that it can be viewed by as many people as possible.
  8. A/B testing: It’s a good practice to conduct A/B testing to make sure that the video resonates with the target audience, and to make adjustments accordingly.

By following these steps, you can create an engaging, informative, and effective explainer video that helps businesses or organizations achieve their goals.

What is 2d explainer video?

A 2D explainer video is a type of animated explainer video that uses 2D animation techniques to present information in an engaging and easy-to-understand way. 2D animation is a traditional animation technique that uses hand-drawn or computer-generated images to create movement and visual effects. 2D explainer videos can be created using various animation software such as Adobe Flash, Toon Boom, and Anime Studio. These videos can be used to promote products or services, explain complex concepts, or tell a story. They can be shared on a variety of platforms, such as websites, social media, and YouTube. The goal of a 2D explainer video is to make complex ideas simple and easy to understand, and to grab the attention of the viewer through the use of animation, storytelling and visual effects. 2D animation has a unique style and can be used to create a specific look and feel, such as a cartoonish or hand-drawn style.

What is 3d explainer video?

A 3D explainer video is a type of animated explainer video that uses 3D animation techniques to present information in an engaging and easy-to-understand way. 3D animation is a digital animation technique that uses computer-generated 3D models to create movement and visual effects. 3D explainer videos can be created using various animation software such as Autodesk Maya, Cinema 4D, and Blender. These videos can be used to promote products or services, explain complex concepts, or tell a story. They can be shared on a variety of platforms, such as websites, social media, and YouTube. The goal of a 3D explainer video is to make complex ideas simple and easy to understand, and to grab the attention of the viewer through the use of animation, storytelling and visual effects. 3D animation is often used to create a realistic, detailed and engaging visual experience, allowing the audience to see a product or service in a new perspective.

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